Dan Khabie has been the leader of Digitaria, OMMA Magazine’s current Agency of the Year for Design/Interactive, since the company’s 1997 launch. His strategic vision and direction are key reasons the company experienced at first steady and then rapid growth, and is now among the most highly regarded digital design, strategy, technology and marketing firms in the United States, part of the legendary global advertising agency network JWT, formerly J. Walter Thompson.
Khabie built the company’s reputation through its partnership with major brands — NBC, MTV, NFL, Warner Bros., Comcast, Qualcomm — as well as the launch and optimization of highly effective digital strategies that build strong and sustainable online relationships between brands and consumers.
From Digitaria’s early days as a boutique digital creative shop, Khabie has gradually added and acquired divisions in the areas of analytics, search engine optimization, sports, digital marketing and traditional advertising to create a genuinely full service integrated digital agency, one that blends memorable creative design with innovative technology and services.
In 2006, Khabie led the acquisition of Console, a technology services firm, which helped spark the company’s record revenue run: Through 2009, CEO Khabie oversaw four consecutive years of 100 percent revenue growth, including a year of deep recession. Since then, as the company reached a point of significant critical mass, the firm’s growth has held in a steady 40–70% range, and led to its acquisition by WPP, the world’s largest marketing services holding company, in August 2010. It has since been aligned with JWT, the world’s best known global advertising network.
A charismatic and natural presenter, Khabie often speaks at industry events; his thought leadership has been featured inThe New York Times, The Wall Street Journal, Fast Company, Advertising Age, DM News, Adweek, Success Magazine and many other general and trade publications. During Khabie’s tenure, Digitaria has won significant industry recognition for its creative work, including the most recent Creative Media Award Best in Show honor for the human rights organization Invisible Children’s LRA Crisis Tracker; a Pencil from The One Show; several Webby Awards; a pair of national Addys; numerous WebAwards from the Web Marketing Association; Summit Creative Awards; and the FWA Awards.
Digitaria clients include Qualcomm, United Health Group, Under Armour, NBC/Universal, Rolex, Royal Caribbean, the NFL and a number of its franchises. Khabie is involved in the fellowship program for the Entrepreneurial Management Center at San Diego State University, serves on the board of the San Diego Ad Club, and remains active with regional non-profits such as the Tony award-winning La Jolla Playhouse. He is married and has three children.